Reimagine the way you experience clean beauty
Best curated clean beauty products & celebrity artists services: bridal beauty, hair and makeup, cabinet cleanse, masterclasses and special events.
curated clean beauty products
A collection of trusted essentials carefully chosen by those who know what truly works.
bridal beauty Services
Your special day deserves flawless beauty.
Hair & Makeup services
Access top industry artists and celebrity stylists.
cabinet cleanse services
Detox your cabinet and upgrade your beauty routine.
special events services
From beauty bar pop-ups and masterclasses to photoshoots.
Shop Our Best Sellers
Our collection of top-rated essentials and cult favorites from beloved clean beauty brands.
A Little About Our Products
Safe Formulas
We make sure everything we sell is organic, high quality and gentle on the skin.
Highly Effective
Our products have been curated and tested by us to get you noticeable results.
Ethically Sourced
You can sleep easy knowing that all products only use ethically sourced natural ingredients.
RESTOCKED:
HAIR GROWTH AND VOLUME collection
THE PRODUCTS WE CAN HARDLY KEEP ON THE SHELVES
Meet The Founder
anna nenoiu
Born in Romania, Anna Nenoiu was raised amidst the enchanting landscapes of Transylvania, infusing her roots deeply into her passion for art and beauty. Moving to Canada at sixteen, she pursued studying Fine Art at York University, honing her skills in painting, sculpting, and pottery. Following her studies, Anna dived into the world of makeup artistry. With over two decades of experience as a prominent editorial makeup artist, Anna has created ethereal glowy looks for celebrity clients like Brooke Shields, Lady Gaga, and Kasey Musgraves and contributed to publications like Vogue and Harper’s Bazaar.
From backstage at fashion shows for Gucci and Dior to ad campaigns for L’Oreal and national ambassador for Giorgio Armani, her career has been a tapestry of experiences that have shaped her unique approach to beauty.
Anna’s guide
Your one-stop shop for tips, product launches, customer reviews, highlights and more.
THE BEAUTY CONFIDANTE CODE is our commitment to bringing you only the finest in clean beauty. To earn the seal of BEAUTY CONFIDANTE APPROVED, each product must pass through a meticulous process and meet our exacting standards. We personally tested and evaluated every item, ensuring that it delivers on both performance and purity. Our curated selection is designed to elevate your beauty rituals with products that are not only effective but also align with our dedication to clean, toxin-free ingredients.
The result is a collection of trusted essentials that stand out from the overwhelming options available—carefully chosen by those who know what truly works.